BrandingBrand architectureBrand guideStationery

Rawnaq Medical Group

A brand family for Rawnaq Medical Group in Riyadh: the group, its training centre and the Skin Care Medical Complex, each with its own mark, held together by one system, a brand guide and every printed piece.

Client
Rawnaq Medical Group
Sector
Healthcare and beauty
Country
Saudi Arabia
Year
2025
My role
Brand architecture, logos, brand guide, stationery
Tools
Illustrator, Photoshop, InDesign
Rawnaq Medical Group identity
38 visuals
The brief

One group, several brands, one family.

Rawnaq runs a medical complex, a training centre and a skin care complex. Each needed its own face, and a patient had to feel they all come from the same trusted group.

The idea

A shared drop of care, in its own colour.

Each mark is drawn from a flowing Arabic letter and set with the same type. Each brand takes its own colour: teal for the group and training, a fresh green for skin care, with the slogan «نزيدك جمالاً».

01

The group, the training centre and the skin care complex.

Click any image to enlarge.

Rawnaq Medical Group: the brands of the group 1
The brands of the group 1
Rawnaq Medical Group: the brands of the group 4
The brands of the group 4
Rawnaq Medical Group: the brands of the group 7
The brands of the group 7
Rawnaq Medical Group: the brands of the group 5
The brands of the group 5
Rawnaq Medical Group: the brands of the group 6
The brands of the group 6
Rawnaq Medical Group: the brands of the group 8
The brands of the group 8
Rawnaq Medical Group: the brands of the group 2
The brands of the group 2
Rawnaq Medical Group: the brands of the group 3
The brands of the group 3
Rawnaq Medical Group: the brands of the group 1
The brands of the group 1
Rawnaq Medical Group: the brands of the group 2
The brands of the group 2
Rawnaq Medical Group: the brands of the group 3
The brands of the group 3
Rawnaq Medical Group: the brands of the group 7
The brands of the group 7
Rawnaq Medical Group: the brands of the group 4
The brands of the group 4
Rawnaq Medical Group: the brands of the group 5
The brands of the group 5
Rawnaq Medical Group: the brands of the group 6
The brands of the group 6
Rawnaq Medical Group: the brands of the group 8
The brands of the group 8
02

The brand guide: colours, type, pattern and every item.

Rawnaq Medical Group: brand guide, page 1
Brand guide, page 1
Rawnaq Medical Group: brand guide, page 4
Brand guide, page 4
Rawnaq Medical Group: brand guide, page 7
Brand guide, page 7
Rawnaq Medical Group: brand guide, page 10
Brand guide, page 10
Rawnaq Medical Group: brand guide, page 2
Brand guide, page 2
Rawnaq Medical Group: brand guide, page 5
Brand guide, page 5
Rawnaq Medical Group: brand guide, page 8
Brand guide, page 8
Rawnaq Medical Group: brand guide, page 3
Brand guide, page 3
Rawnaq Medical Group: brand guide, page 6
Brand guide, page 6
Rawnaq Medical Group: brand guide, page 9
Brand guide, page 9
Rawnaq Medical Group: brand guide, page 1
Brand guide, page 1
Rawnaq Medical Group: brand guide, page 3
Brand guide, page 3
Rawnaq Medical Group: brand guide, page 5
Brand guide, page 5
Rawnaq Medical Group: brand guide, page 7
Brand guide, page 7
Rawnaq Medical Group: brand guide, page 9
Brand guide, page 9
Rawnaq Medical Group: brand guide, page 2
Brand guide, page 2
Rawnaq Medical Group: brand guide, page 4
Brand guide, page 4
Rawnaq Medical Group: brand guide, page 6
Brand guide, page 6
Rawnaq Medical Group: brand guide, page 8
Brand guide, page 8
Rawnaq Medical Group: brand guide, page 10
Brand guide, page 10
03

Skin Care Medical Complex, from letterhead to roll-up.

Rawnaq Medical Group: skin Care Medical Complex identity 1
Skin Care Medical Complex identity 1
Rawnaq Medical Group: skin Care Medical Complex identity 4
Skin Care Medical Complex identity 4
Rawnaq Medical Group: skin Care Medical Complex identity 7
Skin Care Medical Complex identity 7
Rawnaq Medical Group: skin Care Medical Complex identity 10
Skin Care Medical Complex identity 10
Rawnaq Medical Group: skin Care Medical Complex identity 13
Skin Care Medical Complex identity 13
Rawnaq Medical Group: skin Care Medical Complex identity 16
Skin Care Medical Complex identity 16
Rawnaq Medical Group: skin Care Medical Complex identity 19
Skin Care Medical Complex identity 19
Rawnaq Medical Group: skin Care Medical Complex identity 2
Skin Care Medical Complex identity 2
Rawnaq Medical Group: skin Care Medical Complex identity 5
Skin Care Medical Complex identity 5
Rawnaq Medical Group: skin Care Medical Complex identity 8
Skin Care Medical Complex identity 8
Rawnaq Medical Group: skin Care Medical Complex identity 11
Skin Care Medical Complex identity 11
Rawnaq Medical Group: skin Care Medical Complex identity 14
Skin Care Medical Complex identity 14
Rawnaq Medical Group: skin Care Medical Complex identity 17
Skin Care Medical Complex identity 17
Rawnaq Medical Group: skin Care Medical Complex identity 3
Skin Care Medical Complex identity 3
Rawnaq Medical Group: skin Care Medical Complex identity 6
Skin Care Medical Complex identity 6
Rawnaq Medical Group: skin Care Medical Complex identity 9
Skin Care Medical Complex identity 9
Rawnaq Medical Group: skin Care Medical Complex identity 12
Skin Care Medical Complex identity 12
Rawnaq Medical Group: skin Care Medical Complex identity 15
Skin Care Medical Complex identity 15
Rawnaq Medical Group: skin Care Medical Complex identity 18
Skin Care Medical Complex identity 18
Rawnaq Medical Group: skin Care Medical Complex identity 3
Skin Care Medical Complex identity 3
Rawnaq Medical Group: skin Care Medical Complex identity 5
Skin Care Medical Complex identity 5
Rawnaq Medical Group: skin Care Medical Complex identity 7
Skin Care Medical Complex identity 7
Rawnaq Medical Group: skin Care Medical Complex identity 9
Skin Care Medical Complex identity 9
Rawnaq Medical Group: skin Care Medical Complex identity 11
Skin Care Medical Complex identity 11
Rawnaq Medical Group: skin Care Medical Complex identity 13
Skin Care Medical Complex identity 13
Rawnaq Medical Group: skin Care Medical Complex identity 15
Skin Care Medical Complex identity 15
Rawnaq Medical Group: skin Care Medical Complex identity 17
Skin Care Medical Complex identity 17
Rawnaq Medical Group: skin Care Medical Complex identity 18
Skin Care Medical Complex identity 18
Rawnaq Medical Group: skin Care Medical Complex identity 1
Skin Care Medical Complex identity 1
Rawnaq Medical Group: skin Care Medical Complex identity 2
Skin Care Medical Complex identity 2
Rawnaq Medical Group: skin Care Medical Complex identity 4
Skin Care Medical Complex identity 4
Rawnaq Medical Group: skin Care Medical Complex identity 6
Skin Care Medical Complex identity 6
Rawnaq Medical Group: skin Care Medical Complex identity 8
Skin Care Medical Complex identity 8
Rawnaq Medical Group: skin Care Medical Complex identity 10
Skin Care Medical Complex identity 10
Rawnaq Medical Group: skin Care Medical Complex identity 12
Skin Care Medical Complex identity 12
Rawnaq Medical Group: skin Care Medical Complex identity 14
Skin Care Medical Complex identity 14
Rawnaq Medical Group: skin Care Medical Complex identity 16
Skin Care Medical Complex identity 16
Rawnaq Medical Group: skin Care Medical Complex identity 19
Skin Care Medical Complex identity 19
04

What was delivered.

  • Brand architecture for the group
  • Three logos
  • Brand guide
  • Stationery, uniforms and roll-ups
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